Connect your OpenAI Ads account to Nimbata with an API key, then create a call conversion event, test it, and create a workflow to enable the integration.
Connect your account
Open the OpenAI Ads integration
- Go to Integrations and find OpenAI Ads.
- Click Go to integration.
OpenAI Ads
Send qualified call conversions to your ChatGPT Ads campaigns for smarter bidding.
Account Credentials:API KeyPaste your OpenAI Ads API keyThe OpenAI Ads page starts with the Account Credentials card and its API Key field. Open the API keys in OpenAI Ads
- Open your OpenAI Ads account in a new tab.
- Click Settings > General > API Keys.
Create an API key
- Give your new API key a name (for example, Nimbata) and click Create.
Paste the key in Nimbata
- Copy the key and paste it in the API Key field (1) in your Nimbata account.
Account Credentials:API Key••••••••••••••••••••1Paste the key in API Key (1). Nimbata saves it and keeps it hidden.
Your account is now connected.
Create a conversion
Open the OpenAI Ads integration
- Go to Integrations and find OpenAI Ads.
- Click Go to integration.
Select your conversion pixel
- Select your conversion pixel from the Conversion Pixel list (1).
- If a pixel or event you just made in OpenAI Ads isn’t listed, click Refresh pixels & events.
ReadyConversion PixelOpenAI Pixel1Conversion EventSelect a conversion event or type to createSend call value with the conversionCreate a new conversion event2Pick the Conversion Pixel (1); Create a new conversion event (2) opens the next step. Create a conversion event
- Click Create a new conversion event.
- Under Base Event, choose the action to track. For a call, choose Custom event and enter
phone_call(lowercase letters, numbers, underscores or dashes). - Give the conversion a Name (up to 30 characters, for example Phone Call), choose the Data source (your pixel), and keep the Click-through attribution window of 30 Days.
- Click (1).
Create a new conversionBase EventChoose the action to track as a conversion
phone_callNamePhone Call10/30
Data sourceChoose where your conversions are tracked from
OpenAI PixelClick-through attribution windowChoose how long after an ad click to count conversions
30 DaysFill in the dialog and click Create (1). Test the event
- The new event is chosen as the Conversion Event.
- Click Test event (1).
ReadyConversion PixelOpenAI PixelConversion EventPhone CallSend call value with the conversionCreate a new conversion eventTest event1With the event chosen, click Test event (1). Run the test
- Select Validate only, which checks the setup without creating a conversion, and click (1). Send real conversion creates a real conversion in OpenAI Ads instead.
Test eventChoose how to test the selected conversion setup.
Validate onlyCheck the setup without creating a conversion.Send real conversionCreates a real conversion in OpenAI Ads. It may appear in reporting and influence campaign optimization.Keep Validate only and click Run test (1). Create a workflow
If the test is successful, you can create a workflow to enable the integration: on Inbound Call when the Call Ends, add an OpenAI Ads action with your conversion, then click (1).
Trigger EnrollmentInbound CallOutbound CallForm SubmissionSMS ReceivedA customer calls your tracking numberFires whenCall StartsCall EndsUser Updates PropertyAction group1OpenAI AdsPhone Call✕Add another actionFinishThe workflow sends Phone Call to OpenAI Ads after each inbound call. Click Enable (1).
Your account is now set up to send call conversions to OpenAI Ads.
OpenAI Ads
Send qualified call conversions to your ChatGPT Ads campaigns for smarter bidding.
Used in 1 workflow
Events are sent when an inbound call ends.

