Connect your OpenAI Ads account to Nimbata with an API key, then create a call conversion event, test it, and create a workflow to enable the integration.

Connect your account

  1. Open the OpenAI Ads integration

    • Go to Integrations and find OpenAI Ads.
    • Click Go to integration.

    OpenAI Ads

    Send qualified call conversions to your ChatGPT Ads campaigns for smarter bidding.

    Account Credentials:
    API Key
    Paste your OpenAI Ads API key
    The OpenAI Ads page starts with the Account Credentials card and its API Key field.
  2. Open the API keys in OpenAI Ads

    • Open your OpenAI Ads account in a new tab.
    • Click Settings > General > API Keys.

    OpenAI Ads Manager Settings > General, with the Create New Key button under API Keys marked.

  3. Create an API key

    • Give your new API key a name (for example, Nimbata) and click Create.

    The Create New API Key dialog with the Key Name Nimbata and Create.

  4. Paste the key in Nimbata

    • Copy the key and paste it in the API Key field (1) in your Nimbata account.
    Account Credentials:
    API Key
    ••••••••••••••••••••1
    Paste the key in API Key (1). Nimbata saves it and keeps it hidden.

Your account is now connected.

Create a conversion

  1. Open the OpenAI Ads integration

    • Go to Integrations and find OpenAI Ads.
    • Click Go to integration.
  2. Select your conversion pixel

    • Select your conversion pixel from the Conversion Pixel list (1).
    • If a pixel or event you just made in OpenAI Ads isn’t listed, click Refresh pixels & events.
    Ready
    Conversion Pixel
    OpenAI Pixel1
    Conversion Event
    Select a conversion event or type to create
    Send call value with the conversion
    Create a new conversion event2
    Pick the Conversion Pixel (1); Create a new conversion event (2) opens the next step.
  3. Create a conversion event

    • Click Create a new conversion event.
    • Under Base Event, choose the action to track. For a call, choose Custom event and enter phone_call (lowercase letters, numbers, underscores or dashes).
    • Give the conversion a Name (up to 30 characters, for example Phone Call), choose the Data source (your pixel), and keep the Click-through attribution window of 30 Days.
    • Click Create (1).
    Fill in the dialog and click Create (1).
  4. Test the event

    • The new event is chosen as the Conversion Event.
    • Click Test event (1).
    Ready
    Conversion Pixel
    OpenAI Pixel
    Conversion Event
    Phone Call
    Send call value with the conversion
    Create a new conversion eventTest event1
    With the event chosen, click Test event (1).
  5. Run the test

    • Select Validate only, which checks the setup without creating a conversion, and click Run test (1). Send real conversion creates a real conversion in OpenAI Ads instead.
    Keep Validate only and click Run test (1).
  6. Create a workflow

    If the test is successful, you can create a workflow to enable the integration: on Inbound Call when the Call Ends, add an OpenAI Ads action with your conversion, then click Enable (1).

    OpenAI Ads call conversionsWorkflow is valid.
    Enable1
    Trigger Enrollment
    Inbound CallOutbound CallForm SubmissionSMS Received
    A customer calls your tracking number
    Fires whenCall StartsCall EndsUser Updates Property
    Action group1
    OpenAI AdsPhone Call✕
    Add another action
    Finish
    The workflow sends Phone Call to OpenAI Ads after each inbound call. Click Enable (1).

Your account is now set up to send call conversions to OpenAI Ads.

OpenAI Ads

Send qualified call conversions to your ChatGPT Ads campaigns for smarter bidding.

Used in 1 workflow

Events are sent when an inbound call ends.

Manage workflows+ Create
Account Credentials:
API Key
••••••••••••••••••••
OpenAI Ads call conversions
Conversion Pixel
OpenAI Pixel
Conversion Event
Phone Call
Send call value with the conversion
Create a new conversion eventTest event
The page now shows Used in 1 workflow, and the conversion lists the workflow that sends it.