Nimbata’s Facebook (Meta) integration lets you send call conversion data to Meta Ads Manager so you can see which campaigns and ads drive phone leads.
Step 1. Connect your Facebook account
Go to Integrations > Meta.
Click Continue with Facebook (1).
Follow the prompts to grant Nimbata access to your account. When Meta asks which datasets (Pixels) to share, tick the Pixel you want to send events to.
A confirmation message appears once connected.
If no Pixel was shared, Nimbata says No datasets were shared with this connection. Reconnect and grant access to the Pixel, or click Enter Dataset ID manually next to Meta Pixel ID and type it in.
Meta
Build richer audience insights and refine targeting with high intent call events.
Step 2. Select your trigger
The Meta integration page has no trigger: a workflow decides which calls send an event to Meta.
- To send every call, use a workflow that runs when a call ends, with no filter, and a Meta action.
- To send only some calls (for example, answered calls only), add filters to the workflow.
Detailed guide: Meta call events
Step 3. Configure the conversion
Fill in the following fields:
- Business (1)
- Meta Pixel ID (2)
- Meta Event Name (3)
To send more than one event, click Add event (4). To check an event, click Send test event on it: Meta can take up to 2 hours to show it.
🎉 Done! Every call that matches your workflow is pushed to Meta.
Detailed guide: Setting up multiple conversions for Facebook