The ultimate guide for tracking phone leads at visitor level
Intro
We all have websites and we use these as store fronts for customers. There we have various calls to actions, usually a form and an email. With forms, we have google analytics and other tools to record and track submissions. But if you are a business in a space where customers want to call you, you need a better way to do your marketing. With Nimbata, you can keep phone numbers as call to action, show them in ads and give customers a direct way to reach you. Let me show you how it works!Few readersAdd lead gen (tracking) numbers
In this video we show how to acquire phone numbers and how to use the in app tool to calculate how many numbers we need to add to our pool so as to setup our account for session level tracking (campaigns, keywords, UTMs, etc.)Few readersSetting up Call Flows
The ultimate guide for tracking phone leads at visitor levelFew readersSetup DNI (Dynamic Number Swapping)
In this video we go through the necessary steps for setting up dynamic number swapping on our website. You will learn how to add a swap target, use text redaction and go through all of the options before publishing it live on our websiteFew readersDeploy script through Tag Manager / Test swapping
Time for action! Learn how to deploy the script through Tag Manager and test if it works!Few readersGoogle Analytics 4 Integration
Google Analytics. We all use them and we all struggle to transition from Universal to GA4. Worry no more! A step by step guide on how to directly integrate your Nimbata account with GA4 and send calls as events in your favorite platform.Few readersGoogle Ads Integration
Conversions, conversions, conversions! Learn how to set up the native integration with Google Ads and how to create the call conversion in your Google Ads account.Few readersSetup Automation Triggers
Automations make our lives easier. Learn how to create your own automation triggers and send call information to your favorite marketing apps. In this guide we setup an additional trigger named “Quality calls” which we use to send calls in Google Ads!Few readersViewing Data / Reports
Our ads are working and calls are coming in! Which reports should I look at? In this video we provide our own recommendation on which – pre built – reports you should monitor as part of your daily activity!Few readersCall Activity / Views / Tagging
All the call information you need at your fingertips. Learn how to slice and dice call data and create custom views, listen to recordings, add notes and tag calls!Few readers