Track form conversions for Google Ads

Nimbata easily tracks form conversions and sends them directly to your Google Ads account. Streamline your campaign tracking and optimize performance effortlessly.

⚡️Accurate conversion tracking: Capture every form submission and track results effectively.
⚡️ Seamless integration: Automatically sync data with your Google Ads account
⚡️ Improved campaign performance: Use precise data to optimize ad strategies and boost ROI.

Follow this step-by-step guide to set up form conversion tracking and drive better results today! ---

How to set up form conversion tracking from Google Ads

Step 1. Create the conversion in your Google Ads account. Use this guide here

Step 2. Follow this guide here to activate form tracking

Step 3. Now, you need to build an Automation that will allow you to send conversions directly to your Google Ads account. Go to Automations


Step 4. Click on the +Add button



Step 5. Select the Form Submitted option from the "When this happens" menu



Step 6. Here you have two options. You can either not select any filter at all and thus all form submissions will be send to you Google Ads account. Or, you can click on the +Add new filter rule button and select Form from the right side menu.



Then, you have to choose which form you wish to be send. If you want multiple forms, then you have to create new Automations for each one.

Step 7. At the "Do this" menu, click on the +Add new task button and select Google Ads from the right side menu.



And finally, pick the Nimbata Form Tracking configuration.


Step 8. Go to Integrations > Google Ads and choose the Form Tracking option on the "Fires on" menu, then your ads account and the offline conversion name.




And that was it! Now, every form conversion will be send directly to your Google Ads account!

Updated on: 21/11/2024