Before proceeding, make sure the desired brand for which you wish to add new tracking numbers is selected from the drop-down menu.
- If this is the first tracking number you are adding, click on the "Add Tracking Numbers" button to begin.
- From the dropdown menu choose the Marketing Channel or the Source (e.g. Organic search or Social) for which you want to track calls from and click "Next".
- Next, select from the dropdown menu the paid partner, and whether the tracking number will be assigned to Search, Display, or both. Then click "Next".
- Time to select your tracking number prefix. From the dropdown menus select the country, the state, and the city of choice and click "Next".
- Give your tracking number a friendly name (e.g. SEO calls, Facebook, etc.) and click "Next".
- In case you want to track your campaign(s), click on the respective button, specify how many tracking numbers you need and click "Next".
- For more granular analytics, such as keywords and pages that drive calls, you should click on "Track Visitor Activity". Session-based tracking will require a pool of numbers for each source being tracked. To determine the right amount of tracking numbers for your site, head over to Google Analytics, and check the peak of hourly users from paid sources. Divide this number by 4 to get the recommended quantity of tracking numbers needed. Once done, click "Next".
- As the last step, you should specify the number where calls will be forwarded to. Once done, click "Finish".
- A confirmation message with your order will appear. Your number will appear in the list of tracking numbers under your brand.
- If you already have tracking numbers under your brand and wish to add a new one, click on the "+" button, located at the bottom of the pane.
- Repeat the process to add new tracking numbers for additional sources.