Articles on: Integrations

Integration to Google Ads via Google Analytics

The quickest way to import your call data in Google Ads is to create a conversion based on the goal you have created in Google Analytics. This way Google populates your Google Ads account in real-time.

Before you integrate your Nimbata account with Google Ads, make sure you have first integrated with the Google Analytics platform (follow the steps here) and secondly, you have created your call goals in Google Analytics (follow the steps here).

Once done, you can proceed with the Google Ads Integration.
To do so head over to your Google Ads account and follow these steps:

Navigate to: Tools -> Conversions -> New Conversion -> Import -> Google Analytics and click Continue.

In the next window you will see a list with the goals under your Google Analytics account. Select the goal you created in the previous tutorial and set the following parameters.

Click on "Done" and all set!

Updated on: 14/07/2023

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