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# How to create Google Ads Conversion Action directly from Nimbata

# **How to create Google Ads Conversion Action directly from Nimbata:** 

Yes. You read that right. Instead of digging through Google Ads to create a new conversion action, you can now do it directly from Nimbata.

${color}[#e31c1c](Important Prerequisite:) To perform this action, an active and connected status of your Google Ads account and Nimbata is required. 

This step by step guide shows you how to create a new conversion action for your Google Ads directly from Nimbata: 

### Step 1. Navigate to your Google Ads Integration

Go to Project >[ __Integrations > Google Ads__](https://app.nimbata.com/integrations/service/google-ads)

### Step 2. Add your new conversion

**Click + Add conversion** and **select the ads account you want to connect** with this conversion.

**Type your Conversion Name** in the relevant field and press **enter**

![](https://storage.crisp.chat/users/helpdesk/website/-/2/f/4/5/2f459a49cf382400/image_1m9m2r9.png)
### Step 3. Create your new conversion action

**Select the category** of your newly named conversion by the dropdown menu (Phone call lead/ Imported lead/ Submitted lead form etc) 

**Refine your Counting** parameters: by choosing **One** for (one conversion per click), or **Every** (every conversion counted per click)

**Adjust** the time period (days) for your **Click-through lookback window**

**Hit Create.** 

![](https://storage.crisp.chat/users/helpdesk/website/-/2/f/4/5/2f459a49cf382400/image_19pbe6e.png)
🎉 Your new conversion action is all set! 

### Related Articles:
Detailed Guide: [**How to set up workflows**](https://help.nimbata.com/en/article/how-to-set-up-your-first-workflow-q8c5v5/)
Detailed Guide: [**Why does Google Ads show "inactive" status?**](https://help.nimbata.com/en/article/why-does-google-ads-show-inactive-status-8ejcb/)
